Alabama receives an immediate $2 million signing bonus from Nike. There was no signing bonus when the contract was last amended in 2006. The bonus gets divided equally between the Crimson Tide Foundation and the university.
Michigan received a $6.5 million signing bonus when it left Nike for Adidas in 2007.
Nike will pay Alabama $750,000 each year, up from $500,000. Alabama's annual supply limit increases from $1.9 million this year to initially $2.3 million in 2010-11. The limit increases $100,000 annually and reaches $3 million by 2017-18, marking a 58-percent increase from 2010-11. Nike will also fund two paid summer internships, valued at $10,000 annually, for Alabama students.
Nike will continue to pay bonuses if Alabama wins football's BCS championship game ($100,000), wins the NCAA men's basketball tournament ($100,000), plays in a BCS bowl game ($50,000), reaches the men's basketball Final Four ($50,000), wins the SEC football championship game ($10,000), or wins the SEC regular-season men's basketball title ($10,000).
Three new bonuses were added, all for women's basketball: winning the national championship ($15,000), reaching the Final Four ($10,000), and winning the SEC regular-season title ($5,000).
In addition to exclusivity with players and coaches, upper-level university administrators must now wear Nike whenever appropriate for all public activities. Exceptions are allowed when an administrator can't wear Nike shoes due to medical conditions or chooses to wear non-athletic apparel.
Last month, the University of Wisconsin canceled its licensing agreement with Nike, becoming the first university to do so over concerns about the company's treatment of workers in Honduras. Wisconsin said Nike had not done enough to help workers collect severance payments that they are owed from two factories that abruptly closed last year.
Nike told The Oregonian in January that it was "disappointed and concerned" the factory owners failed to pay their employees. But Nike said the factories were owned by subcontractors who are responsible for paying their employees, not Nike.
At least four universities who have licensing deals with Nike demanded answers from the company last winter about Honduras. One toughly worded letter came from new NCAA President Mark Emmert, who was the University of Washington's president at the time.
"The failure of NIKE to properly respond to those current issues will inevitably jeopardize our business relationship," Emmert wrote to Nike.
In a statement Friday, Alabama said it had affirmed a commitment with Nike to fair labor practices. "Nike will continue to produce licensed product and provide product to the University made in factories that provide fair working conditions and operate consistent with the labor standards in the University's license agreements and Nike's Code of Conduct," Alabama's statement said.
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